Retail Product Management: Buying and Merchandising

Retail Product Management: Buying and Merchandising
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Retail Product Management: Buying and Merchandising
R. Varley
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Retail Product Management: Buying and Merchandising

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Description

Retailers must be primed to face increasingly difficult trading conditions thanks to the rise of the internet, increasingly better informed consumers, technological advances and an often competitive environment. This established textbook, now in its third edition, helps to provide students with the necessary skills to understand and tackle these challenges.

Product Information
ISBN13 (SKU)
9780415577588
Title
Retail Product Management: Buying and Merchandising
Author
R. Varley
Edition
3rd
Publisher
Taylor & Francis Ltd
Publication Date
2014
Country of Publication
United Kingdom
Format Type
Physical
Number of Pages
300
Institutions
University of Pretoria
Course Codes
VDS427
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