Entrepreneurship: a South African Perspective
Entrepreneurship: a South African Perspective
Description
Entrepreneurship - a South African perspective describes and illustrates new venture creation within a South African context: the start-up process, the growth stages and the challenges in the maturity phase of the business. In this fourth edition, all the chapters have been updated and some chapters, including those on international business opportunities and legal aspects, have been substantially revised. Exercises, activities and numerous case studies based on the latest research in South Africa are included. Entrepreneurship is aimed at undergraduate students at all higher education institutions in South Africa as well as entrepreneurs, managers, management consultants and trainees, developers and presenters of in-house business courses.
