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Doug Newsom ;Judy Turk ; Dean Kruckeberg
ISBN: 9781111836832
Estimated Dispatch Date: 29 Apr 2021
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Description

Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, Eleventh Edition, covers the world of public relations with a strong emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects. With numerous examples, strategies, tactics, and case studies, you'll have resources you can take away from the classroom.

Product Information

ISBN13 (SKU) 9781111836832
Title Cengage Advantage Books: This is PR : The Realities of Public Relations
Author Doug Newsom ;Judy Turk ; Dean Kruckeberg
Publisher Cengage
Publication Date 2012
Format Type Physical
Number of Pages 384
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