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D Newsom; JTurk, D Kruckeberg
ISBN: 9781133307617
Estimated Dispatch Date: 15 Oct 2020
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Description

Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, 11E, International Edition covers the world of public relations with a strong emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects. With numerous examples, strategies, tactics, and case studies, you'll have resources you can take away from the classroom.

Product Information

ISBN13 (SKU) 9781133307617
Title This is PR: The Realities of Public Relations
Author D Newsom; JTurk, D Kruckeberg
Edition 11th
Publisher Cengage
Publication Date 2012
Country of Publication United States
Format Type Physical
Number of Pages 384
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