D Newsom; JTurk, D Kruckeberg
ISBN: 9781133307617
Estimated Dispatch Date:
20 May 2021
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Description
Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, 11E, International Edition covers the world of public relations with a strong emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects. With numerous examples, strategies, tactics, and case studies, you'll have resources you can take away from the classroom.
Product Information
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ISBN13 (SKU)
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9781133307617
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Title
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This is PR: The Realities of Public Relations
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Author
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D Newsom; JTurk, D Kruckeberg
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Edition
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11th
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Publisher
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Cengage
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Publication Date
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2012
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Country of Publication
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United States
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Format Type
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Physical
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Number of Pages
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384
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