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MR Czinkota; IA Ronkainen
ISBN: 9781133627517
Estimated Dispatch Date: 27 Oct 2021
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INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!

Product Information

ISBN13 (SKU) 9781133627517
Title International Marketing
Author MR Czinkota; IA Ronkainen
Edition 10th
Publisher Cengage
Publication Date 2012
Country of Publication United States
Publishing Status -
Format Type Physical
Number of Pages 720
Institutions IIE MSA
Course Codes MAIC9113,MKS3444
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