C Bladen; J Kennell; E Abson; N Wilde
ISBN: 9781138907058
Estimated Dispatch Date:
09 Dec 2020
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Description
Contemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need in order to succeed in the events industry. It introduces every core functional area of events management, such as marketing, finance, project management, strategy, operations, event design and human resources, in a vast array of different event settings from sport to political events.
Product Information
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ISBN13 (SKU)
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9781138907058
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Title
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Events Management: An Introduction
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Author
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C Bladen; J Kennell; E Abson; N Wilde
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Edition
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2nd
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Publisher
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Jonathan Ball
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Publication Date
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2018
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Country of Publication
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United Kingdom
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Format Type
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Physical
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Number of Pages
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440
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