Description
The Second Edition has been fully revised and updated to reflect new supply-and-demand curves and include discussions of corporate social responsibility, opportunistic behavior, and innovation. It also features new learning objectives, examples, end-of-chapter questions, and spreadsheet exercises.
Product Information
ISBN13 (SKU)
|
9781292159140
|
Title
|
Managerial Economics and Strategy
|
Author
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JM Perloff; JA Brander
|
Edition
|
2nd
|
Publisher
|
Pearson SA
|
Publication Date
|
2017
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Country of Publication
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United Kingdom
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Publishing Status
|
-
|
Format Type
|
Physical
|
Number of Pages
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704
|
Institutions
|
IIE MSA
|
Course Codes
|
IIEUG2101
|