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Bruce R. Barringer; R Duane Ireland
ISBN: 9781292402826
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Description

Learn about the entrepreneurial processthrough real-world examples Entrepreneurship: Successfully Launching New Ventures explores the allure of entrepreneurship,teaching students how to successfully launch and grow their own business. Usingreal business profiles of inspiring young entrepreneurs, the text engagesstudents through relevant examples they can easily relate to. The 6thEdition examines entrepreneurship through an easy, four-step processthat clearly outlines both the excitement and difficulty of launching a newcompany. Careful to identify failures as well as successes, the text is a guideto starting a new business.

Product Information

ISBN13 (SKU) 9781292402826
Title Entrepreneurship: Successfully Launching New Ventures, Global Edition
Author Bruce R. Barringer; R Duane Ireland
Edition 6th
Publisher Pearson UK
Format Type E-Book - Vitalsource
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