Description
Basics of entrepreneurship is a theoretical as well as practical guide to how to develop business ideas to establish an enterprise. Drawing on their personal experience as entrepreneurs, business advisors and subject specialists, the authors aim to: Provide a comprehensive introduction to the world of business and its most important role-player – the entrepreneur, explain basic business concepts to ensure understanding of the business environment and business in general, illustrate what successful entrepreneurs do and what contributes to successful entrepreneurship, demonstrate the steps in the entrepreneurial process – the feasibility study, the viability assessment and the development of a business plan.
Product Information
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ISBN13 (SKU)
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9781485102540
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Title
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Basics of Entrepreneurship
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Author
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C Nieuwenhuizen
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Edition
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3rd
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Publisher
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Juta
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Publication Date
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2015
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Country of Publication
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South Africa
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Publishing Status
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-
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Format Type
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Physical
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Number of Pages
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368
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Institutions
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University of South Africa,University of Johannesburg,The Independent Institute of Education,TUT,Rosebank College,Vega
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Course Codes
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PESB025,SMME01K,PESB014,PESB036,PESB048,BNP200T,BUPEf111,BUPEf111p
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