Need Help?
Support via Live Chat
For SURE the fastest way to get our attention! Check β€œme” out in the right hand corner of your screen. During ZZZ time, please leave us a message and we will be sure to contact you first thing in the morning.
Support Via Email
If you cannot find what you are looking for, then please drop us an Email – if it exist, we will get it for you at the best possible price in the quickest possible time!
Support Via Phone
For the past 5 years and going forward we will continue to serve YOU! Give us a tinkle during store operating hours.
Close
Track my order?
Track My Order
Close
012 362 5885
FREE DELIVERY - ORDERS OVER R1500*
Cart: 0 item(s) R 0.00
Item
 
Price
Subtotal R 0.00
R 310.00 OFF!
a
Nancy R Lee; Philip Kotler
ISBN: 9781544371863
Estimated Dispatch Date: 12 Oct 2020
Was R 2 360.00
now R 2 050.00
Out of Stock but can order for you.

Description

Bestselling authors Nancy R. Lee and Philip Kotler guide students and practitioners through each stage of the social marketing campaign process with their 10 Step Strategic Social Marketing Planning Model. The sixth edition includes expanded coverage of social media, 27 new case studies and dozens of new examples related to today's most pressing social problems, including climate change, youth suicide, the opioid epidemic and more.

Product Information

ISBN13 (SKU) 9781544371863
Title Social Marketing - Behavior Change for Social Good
Author Nancy R Lee; Philip Kotler
Edition 6th
Publisher Sage UK
Publication Date 2019
Country of Publication United States
Format Type Physical
Facebook Twitter Linked In