Business Information Management: Improvi


Business Information Management: Improvi

By Dave Chaffey;Gareth White; (Author)
ISBN: 9780273711797
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This text is for students and managers who need to understand the concepts and best practice for effective business information management. Chapters cover information management strategy, technology for information management, managing systems development
ISBN13 (SKU) 9780273711797
Title Business Information Management
Author Dave Chaffey;Gareth White;
Edition 2nd Revised edition
Publisher Pearson Education
Imprint Financial Times/ Prentice Hall;
Publication Date 2 Dec 2010
Country of Publication United Kingdom
Publishing Status Active
Format Type Paperback / softback
Audience College/higher education;
Long Description

Information. Technology. Both resources are increasingly important as organisations seek to improve their performance. Applying information and technology can offer new ways to do business, increase the efficiency of business processes, reduce costs, a

Table of Content

Brief contents


Guided tour of the book           

Guided tour to student resources on the web    


No of Pages 688
Height (mm) 264
Width (mm) 196
Thickness (mm) 34
Dimensions 264x196
Threshold 10
Subject Business mathematics & systems
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