This is PR: The Realities of Public Relations

This is PR: The Realities of Public Relations
This is PR: The Realities of Public Relations
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This is PR: The Realities of Public Relations
D. Newsom, J. Turk, D. Kruckeberg
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This is PR: The Realities of Public Relations

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Description

Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, 11E, International Edition covers the world of public relations with a strong emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects. With numerous examples, strategies, tactics, and case studies, you'll have resources you can take away from the classroom.

Product Information
ISBN13 (SKU)
9781133307617
Title
This is PR: The Realities of Public Relations
Author
D. Newsom, J. Turk, D. Kruckeberg
Edition
11th
Publisher
Cengage
Publication Date
2012
Country of Publication
United States
Format Type
Physical
Number of Pages
384
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