Digital Business and E-commerce Management
Digital Business and E-commerce Management
R
R 1770.00
Digital Business and E-commerce Management
D. Chaffey, T. Hemphill, D. Edmundson-Bird
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22 May 2025
Digital Business and E-commerce Management
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Description
This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults.
Product Information
ISBN13 (SKU)
9781292725833
Title
Digital Business and E-commerce Management
Author
D. Chaffey, T. Hemphill, D. Edmundson-Bird
Edition
8th
Publisher
Pearson UK
Publication Date
2024
Format Type
Physical
Number of Pages
664
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