The Management of Technology and Innovation (E-Book)
The Management of Technology and Innovation (E-Book)
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The Management of Technology and Innovation (E-Book)
Margaret A. White, Garry D. Bruton
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The Management of Technology and Innovation (E-Book)
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Description
THE MANAGEMENT OF TECHNOLOGY AND INNOVATION: A STRATEGIC APPROACH explores the fundamental connections linking core business strategy, technology, and innovation. The text illustrates how these functions intertwine to play a central role in process layout, systems, structural design, and product development, as well as supporting an organization's overall success.
Product Information
ISBN13 (SKU)
9781337655729
Title
The Management of Technology and Innovation
Author
Margaret A. White, Garry D. Bruton
Edition
3rd
Publisher
Cengage
Publication Date
2018
Country of Publication
United Kingdom
Format Type
E-Book - Vitalsource
Institutions
University of Pretoria
