Crafting and Executing Strategy: The Quest for Competitive Advantage
Crafting and Executing Strategy: The Quest for Competitive Advantage
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R 1540.00
Crafting and Executing Strategy: The Quest for Competitive Advantage
A. A. Thompson, A. J. Strickland, J. E. Gamble, M. Peteraf
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14 May 2024
Crafting and Executing Strategy: The Quest for Competitive Advantage
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Description
Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts 23e has a long-standing reputation of being the most teachable text. It is regarded as the benchmark by which all others are measured. It is engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies.
Product Information
ISBN13 (SKU)
9781398906723
Title
Crafting and Executing Strategy: The Quest for Competitive Advantage
Author
A. A. Thompson, A. J. Strickland, J. E. Gamble, M. Peteraf
Edition
23rd
Publisher
McGraw-Hill
Format Type
Physical
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