Introduction to Social Research : Quantitative and Qualitative Appr...

Introduction to Social Research : Quantitative and Qualitative Approaches

Description

In the new edition of Introduction to Social Research, Keith Punch takes a fresh look at the entire research process, from formulating a research question to writing up your research. Covering qualitative, quantitative and mixed methods, the book focuses on matching research questions to appropriate methods. Offering concise, balanced coverage, this book clearly explains the underlying principles of social research and shows you how to put this understanding into practice.

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