Qualitative Research Methods

Qualitative Research Methods

Description

Practical and straightforward, this book is a multidisciplinary introduction to the process of planning, conducting and analysing qualitative research, from selecting appropriate methods to publishing your findings. Built around the authors' Qualitative Research Cycle - consisting of the design, data collection and analytic cycles - this pragmatic guide clearly demonstrates the steps you need to take to ensure your research is rigorous and robust.

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