Silent Selling: Best Practices and Effective Strategies in Visual M...
Silent Selling: Best Practices and Effective Strategies in Visual Merchandising (E-Book)
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Silent Selling: Best Practices and Effective Strategies in Visual Merchandising (E-Book)
J. Bell
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Silent Selling: Best Practices and Effective Strategies in Visual Merchandising (E-Book)
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Description
Energizing and bold, this major revision of Silent Selling: Best Practices and Effective Strategies in Visual Merchandising, 6th Edition, invites students to embrace a big picture view of the retail design industry. They will study global events and innovations with current multimedia resources in neuroscience and business, hand-picked by author Judy Bell. Her pioneering work with color palettes and her look-compare-innovate process will pave the way to sales-driving strategies. Students will be equipped to face the future with real world wisdom from industry leaders, and will be encouraged to create their own signature style.
Product Information
ISBN13 (SKU)
9781501367991
Title
Silent Selling: Best Practices and Effective Strategies in Visual Merchandising
Author
J. Bell
Edition
6th
Publisher
Bloomsbury
Publication Date
2022
Country of Publication
United Kingdom
Format Type
E-Book - Vitalsource
Number of Pages
425
Institutions
University of Pretoria, , Stadio - School of Fashion
Course Codes
BVMR151
