Retail Buying: From Basics to Fashion (E-Book)
Retail Buying: From Basics to Fashion (E-Book)
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Retail Buying: From Basics to Fashion (E-Book)
R. Clodfelter
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Retail Buying: From Basics to Fashion (E-Book)
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Description
Retail Buying, Seventh Edition integrates math concepts throughout the text to guide students through typical buying tasks, from identifying potential customers, to creating a six-month merchandising plan, to developing sales forecasts. Updated with examples and trends from across the world, this book will keep readers informed on how the retailing industry is adapting to changes like an increased focus on sustainability, the growth of digital retailing, and impacts from the coronavirus pandemic. Practice problems and updated information tables further help students to analyze and interpret data across relevant subjects like global buying and sourcing, omnichannel retailing, and social media.
Product Information
ISBN13 (SKU)
9781501375668
Title
Retail Buying: From Basics to Fashion
Author
R. Clodfelter
Edition
7th
Publisher
Bloomsbury
Publication Date
2022
Format Type
E-Book - Vitalsource
Number of Pages
357
Institutions
Stadio - School of Fashion
Course Codes
BAM01
