Relationship Marketing and Customer Relationship Management

Relationship Marketing and Customer Relationship Management
Relationship Marketing and Customer Relationship Management
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Relationship Marketing and Customer Relationship Management
M. Tait, M. Roberts-Lombard
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Relationship Marketing and Customer Relationship Management

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Product Information
ISBN13 (SKU)
9781998962532
Title
Relationship Marketing and Customer Relationship Management
Author
M. Tait, M. Roberts-Lombard
Edition
5th
Publisher
Juta
Format Type
Physical
Institutions
Rosebank College
Course Codes
CURM7321
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Relationship Marketing and Customer Relationship Management (E-Book)
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