International Business

International Business
International Business
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International Business
D. Ball, M. Geringer, M. Minor, J. McNett
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International Business

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Description

International Business: The Challenge of Global Competition, 13th Global Edition by Ball, Geringer, Minor and McNett continues to be the most current, objective and thorough treatment of International Business available for students. Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of four authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing - a claim no other text can make. Only Ball, Geringer, Minor and McNett can offer a complete view of International Business as diverse as the backgrounds of business students.

Product Information
ISBN13 (SKU)
9780077140878
Title
International Business
Author
D. Ball, M. Geringer, M. Minor, J. McNett
Edition
13th
Publisher
McGraw-Hill
Publication Date
2012
Country of Publication
United States
Format Type
Physical
Number of Pages
712
Institutions
Stellenbosch University
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