Business Research Methods

Business Research Methods
Business Research Methods
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Business Research Methods
B. Blumberg, D. Cooper, P. Schindler
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Business Research Methods

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Description

A balanced coverage of qualitative and quantitative methods means that no matter what approach you choose to use for your project, there are examples and case studies to help guide you through the process.

Product Information
ISBN13 (SKU)
9780077157487
Title
Business Research Methods
Author
B. Blumberg, D. Cooper, P. Schindler
Edition
4th
Publisher
McGraw-Hill
Publication Date
2014
Country of Publication
United States
Format Type
Physical
Number of Pages
780
Institutions
UNISA
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E-Book
R 1060.00
Business Research Methods (E-Book)
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